Australia to introduce streaming quotas
Sgt4succsess SMACIN GRACEFULL TEAM Australia to introduce streaming quotas The Australian government has revealed plans to introduce requirements for Australian screen content on streaming platforms to ensure continued access to local stories and content in the third quarter of 2023 and to commence no later than July 1st, 2024. ADVERTISEMENT The proposal is contained in a National Cultural Policy document which notes that there is an increasing consumer trend away from broadcast and subscription television services to online subscription content. ADVERTISEMENT “In 2020–21, for the first time, Australians were more likely to have watched an online subscription service than live or recorded free-to-air television,” it says. ADVERTISEMENT “The Australian subscription video on-demand market grew nearly fifty per cent in 2021, with estimated total earnings